Keynote Guests

 

José Díaz-Balart
“Noticiero Telemundo” News Anchor and “Enfoque con Jose Díaz-Balart” Host
Telemundo Media

José Díaz-Balart is one of the most respected and experienced voices in U.S. Hispanic journalism. He is co-anchor of “Noticiero Telemundo” and the host of “Enfoque con José Díaz-Balart,” the only Spanish-language current-affairs program focused on topics of interest to the Hispanic community produced from Washington D.C.

Díaz-Balart started his career in 1984 and since then has witnessed and reported history first-hand for trusted media organizations including NBC News, CBS News and Telemundo. He is the first and only U.S. journalist to have anchored both English and Spanish-language newscasts on two national networks for more than one week. His work has been recognized with numerous accolades including two Emmy® Awards, a George Foster Peabody Award and an Alfred I DuPont-Columbia University Award. More recently, Diaz-Balart was honored by two leading television industry publications, Broadcasting & Cable and Multichannel News, as the 2012 recipient of their time-honored award for Outstanding Achievement in Hispanic Television.


Rev. Al Sharpton
Host of PoliticsNation
MSNBC 

Rev. Al Sharpton serves as the host of ‘PoliticsNation,’ which airs from 6:00-7:00 p.m. ET on MSNBC.

With over 40 years of experience as a community leader, politician, minister and advocate, the Rev. Al Sharpton is one of America’s most-renowned civil rights leaders. Sharpton’s highly visible career began at the tender age of four when he preached his first sermon.

A successful civil rights career soon followed helping Sharpton hold such notable positions as the Youth Director of New York’s Operation Breadbasket, Director of Ministers for National Rainbow Push coalition, and founder of his own broad-based progressive civil rights organization, the National Action Network (NAN), one of the leading civil rights organizations in the world.  Since its inception in 1991, NAN has expanded to encompass chapters throughout the United States and maintain important regional offices in Washington, D.C.; Atlanta, GA; Detroit, MI; Chicago, IL; Dallas, TX; Las Vegas, NV; and Los Angeles, CA.

Rev. Sharpton also hosts a nationally syndicated radio show that broadcasts in 40 markets, five days a week.


Esther Franklin EVP, Head of SMG Americas Strategy Starcom MediaVest Group

Esther “E.T.” Franklin has changed the way the advertising industry looks at multiculturalism. By encouraging marketers to take what she calls an “inside out” perspective, she’s helped iconic brands understand cultural identities and media consumption habits from local to global audiences.

Esther leads the creative vision for the Human Experience Strategy Network in the Americas. Within this function, Esther and her team develop next generation human understanding initiatives and tools, cultivate talent and integrate behavioral data into strategy development. Esther collaborates with client teams to help deliver more meaningful experiences designed to address and seize evolving challenges and opportunities.
In her prior role, Esther pioneered Cultural Communication Anthropology (CAA), which explores cultural behaviors and communication consumption patterns to understand the impact on people’s adoption of brands, services, message engagement and content development. She also spearheaded the creation of Consumer Context Planning (CCP) which transformed SMG from media company to marketing partner with a stronger emphasis on emerging communication vehicles and human understanding.
Her passion with culture and identity led Esther to work on Beyond Demographics, proprietary research exploring the role of subculture in redefining broader communities. To date, efforts have focused on African American, Latino, Asian American and LGBT communities, and have reshaped perspectives on each audience and how to better engage from a client perspective.

Industry authorities have recognized Esther for her invaluable expertise and understanding of the entire consumer spectrum. From being named an AdAge “Women to Watch” to receiving the “Changing the Game” honor from Advertising Women of New York (AWNY), Esther has been celebrated for shifting the paradigm on how marketers view and communicate with consumers. She was duly honored with the prestigious “Legend Award” at the 2011 AdColor Ceremony. And most recently, she has been identified as one of the Top Women Executives in Advertising & Marketing by Black Enterprise in both 2012 & 2013. A published author of several multicultural and subculture targeting pieces, Esther is sought out as a speaker and panelist on all topics related to the evolving consumer landscape.

Additionally, she is the current chair of The HistoryMakers National Advisory Board’s Advertising/Marketing Committee and on the global advisory committee of the World Future Society. She is also a board member of the Family Institute at Northwestern University and the Chicago Urban League.
Esther spent the majority of her career at Leo Burnett working on various Philip Morris brands as VP, planning director for Marlboro USA. She was instrumental in launching several corporate trend initiatives, including LeoShe, Foresight Matters and 20Twenty Vision, focused on the female consumer and twenty-something audience. She appeared on Oprah touting LeoShe’s research on beauty myths.

A Chicago native, Esther received a bachelor of science in business administration from the University of Illinois at Champaign-Urbana and her master’s of management at Northwestern University’s Kellogg Business School.


Lino Garcia General Manager ESPN Deportes

Lino Garcia is ESPN Deportes’ general manager and is based in the ESPN’s offices in New York.

Garcia is responsible for guiding ESPN Deportes on a day-to-day basis in all areas of operation, including programming, sales, and marketing. In 2012, Garcia’s responsibilities expanded to also oversee all efforts for ESPN Deportes Radio and ESPNDeportes.com.

Prior to joining ESPN, Garcia accumulated fifteen years of experience in the cable and satellite industry where he primarily focused his efforts on marketing to the Hispanic community. He had served as vice president for affiliate marketing and local ad sales for Universal Television (2000-2003) and as vice president and general manager of Sony Entertainment Television (1998-2000), where he was responsible for all aspects of the Latin American cable television operation. Earlier in his career, Garcia held several director-level marketing positions with HBO and was instrumental in the development and launch of HBO en Español (1993-1998).

Garcia’s marketing expertise has been recognized several times throughout his career. He has been the recipient of four Cable & Telecommunications Association for Marketing (CTAM) Awards. In 1997, Garcia accepted the Se Habla Español Award presented by Hispanic Business Magazine in the multimedia campaign category. In 1998, he was honored with the NAMIC Excellence Award in Marketing.
Garcia’s pivotal role with ESPN Deportes was recognized by Sports Illustrated, which named him as one of the 101 most influential minorities in sports in 2004. Since 2008, Garcia has been selected as one of CableFAX’s Most Influential Minorities in Cable in four occasions. In addition, in 2011 he was recognized by The Imagen Foundation as one of the most Powerful and Influential Latinos in the Entertainment Industry, and selected as one of Hispanic Business Magazine 100 Most Influential Hispanics.
A recognized industry leader, Garcia currently serves on the board of the Hispanic Federation and the NYC Latino and Entertainment Commission. He is a former board member of NAMIC and Lighthouse International.
Garcia graduated from the University of Delaware with a bachelor of arts degree in Psychology.


Stephen A. Smith ‘First Take’ featured Commentator and ESPN Radio Host ESPN

Stephen A. Smith returned to ESPN in February of 2011 as a local radio host and ESPN.com columnist. He currently sits across from fellow featured commentator Skip Bayless on ESPN2’s First Take weekdays from 10 a.m. to 12 p.m. ET, discussing and debating the sports topics of the day.

Smith hosts a pair of two-hour, weekday local radio shows – one airing on 1050 ESPN (WEPN-AM) in New York from 7-9 p.m. ET and another on 710 ESPN (KSPN-AM) in Los Angeles from 6-8 p.m. PT.

Additionally, Smith is a featured ESPN.com columnist, writing regularly for ESPNLA.com and ESPNNY.com.

Smith made a variety of contributions to ESPN from 2003-08.  Smith hosted The Stephen A. Smith Show on ESPN Radio from 2005-08.  He was also the host of ESPN2’s Quite Frankly with Stephen A. Smith, a one-hour show featuring sports news, commentary on sports issues, and interviews, from 2005-07. Smith joined ESPN in 2003 as an analyst for the network’s NBA Shootaround (since renamed NBA Countdown) pregame show.  He also regularly appeared on ESPN’s SportsCenter, ESPNEWS, ESPN2’s First Take and as guest host of Pardon the Interruption and Jim Rome is Burning.

Smith also hosted a morning show on Fox Sports Radio.  Previously, Smith held several positions – most recently as a general sports columnist – during 16 years with the Philadelphia Inquirer(1994-2010). Prior to joining the Inquirer, Smith was a reporter with the Winston-Salem Journal, the Greensboro News and Record and the New York Daily News.